Resume

resume

Ali Masri

Amman, Jordan

+962 (79) 550-2980

ali_masri@yahoo.com

 

Linkedin: https://www.linkedin.com/in/alimasri-ux

 

Summary

    Experienced UI/UX Designer & Product Designer, specializing in creating intuitive and user-friendly interfaces for web and mobile applications. Proven ability in user research, wireframing, prototyping, and visual design, ensuring user-centered decision-making. Committed to staying current with industry trends and advocating for user needs to deliver cohesive, visually consistent designs across platforms.

 

Career History & Accomplishments

 

 

Senior UI/UX Designer, Australia Post Global (APG).

·     Led the redesign of the customer portal app “MyAPG,” encompassing desktop, tablet, and mobile designs, enhancing user engagement and satisfaction.

·     Conducted extensive user research and usability testing to identify pain points, resulting in actionable insights that improved the overall user experience.

·     Collaborated with cross-functional teams to define project requirements and deliverables, ensuring alignment with business goals.

2023 - Present

 

Senior UI/UX Designer, Baraka Sports.

·     Designed and developed the company’s online portal for sports equipment, focusing on user-friendly navigation and visual appeal.

·     Engaged with stakeholders to gather requirements, presenting design concepts and prototypes for feedback and iteration.


2022 - 2023

 

Freelance Designer

2012 - 2021

 

Managing Director & Senior Web Designer, Tech Inventors.

·     Started the company in 2010 developing a school management system.

·     Researched and Architected the School Management System product.

·     Created the UI & UX for the product.

·     Presented the product to key investors.

2010 - 2012

 

Freelance Designer

·     Worked with STS Software Solutions on numerous projects, including the Saudi “Diwan Al Mathalem” portal, and the “3eesho.com” social media site, effectively utilizing CSS and HTML in both portals.

·     Created several websites for well known establishments such as Specialty Hospital, Knee Specialty Center (kneespecialty.com), Petra Express (petraexpress.com) and others.

2003 - 2010

Skills

I have advanced and extensive knowledge in the following:

Skills:

Proficient in user-centered design principles, usability testing, and data analysis.

Strong visual design skills with an eye for typography, color, and layout.

Proficient in responsive design for various devices and platforms.

Excellent communication and collaboration abilities, facilitating effective stakeholder engagement.


Languages & Technologies:

CSS3

HTML5

UI/UX Design

S.E.O.

Bootstrap 4

WordPress

Woo Commerce

Magneto

 

Software:

Figma

Adobe XD

Adobe Photoshop

Adobe Illustrator

Adobe Dreamweaver

Visual Studio

Pencil (Wire framing tool)